Every campaign, measured end-to-end.
PROOF doesn't just send the offer and walk away. We project the outcome before you pay, watch every metric live, release funds only when thresholds hit, then close the loop with a real ROI report.
The five-stage loop. Each stage feeds the next.
Pick the creator. Project the outcome.
Power Score ranks every creator on delivery, audience quality, consistency and growth. The Outcome Simulator runs your budget through historical tier-hit rates and shows the likely low / likely / high outcome range — before you spend a dollar.
- Power Score (0-100)
- Outcome Simulator
- Audience-quality gate
- Brand-fit match
Tier ladder drafted from history. Both parties sign.
Smart templates draft the entire contract — base pay, three performance tiers, content spec, measurement window — pulled from the creator's actual past contracts and audience patterns. Brand + creator sign with binding clickwrap; funds move to escrow.
- 4 tier templates
- Counter-offer flow
- Binding e-signatures
- Pre-funded escrow
Live metric feeds the moment the post goes up.
Verified engagement, view counts and revenue attribution stream in continuously. No screenshots, no disputes, no ‘trust me bro’ — the metric reading is the metric of record, and the brand sees it the same moment the creator does.
- Live engagement feed
- Per-post attribution
- UTM + discount tracking
- Anomaly detection
Tier crosses, escrow releases. Automatically.
Base payout releases the moment the post goes live. Tier payouts fire as each verified threshold crosses. Unreleased escrow at expiry refunds to the brand. No chasing, no Net-60, no dispute window.
- 4-phase release curve
- Refund on miss
- 7-day creator hold
- Audit-chained events
Close the loop. Spend efficiency reported.
CPM, CPV, CPE benchmarked against industry. ROAS broken down per creator. Spend efficiency dashboard surfaces which contracts pulled their weight and which under-delivered — so the next campaign is priced sharper.
- CPM / CPV / CPE
- ROAS per creator
- Spend efficiency
- Comparable benchmarks
Every dimension your CMO wants on one screen.
Streaming directly from each platform — no screenshots, no estimates.
Likes, comments, shares per follower. Benchmarked against creator history.
Per-creator discount codes + UTM links + pixel hooks tie real $ to the contract.
Cost per thousand views, per view, per engagement. Auto-benchmarked.
Early engagement velocity that predicts tier-hit probability.
Direct sales attribution wired to your store. No assumptions.
Pre-campaign Outcome Simulator vs post-campaign Spend Efficiency.
Hours from post-live to each tier crossing. Optimises measurement-window length.
One dashboard. Every contract, every metric, live.
Watch each contract move through its tier ladder.
Total escrow, released, held — visible on every contract page. Base, Tier 1, Tier 2, Tier 3 fire in sequence as the verified view count crosses each threshold. Brand sees released funds going to the creator the moment they earn them.
Filter 92M creators. Rank by signal, not vibes.
Search across Instagram, TikTok, YouTube and 44 other platforms. Filter by niche, follower band, engagement rate, audience country, audience brand affinity. Sort by Power Score — the composite that surfaces consistently-performing creators ahead of one-hit wonders.
Every contract status, at a glance.
Offered, Counter, Accepted, Active, Tracking, Completed. Distribution bar surfaces where your portfolio is sitting. Click any contract for the live tracking view; export to CSV when finance asks.
Every campaign sharpens the next.
Each contract's outcome data flows back into the Outcome Simulator's tier-hit priors and the smart-counter market band. By campaign 5, the system knows your niche, your typical CPM, your tier ladder math. By campaign 10, you're running tighter than the industry default.
- Historical tier-hit rates train the simulator
- Counter-acceptance bands tighten the price grid
- Audience-quality scores compound on every contract
- Spend efficiency benchmarks update weekly
After 4–5 campaigns the simulator typically reaches >90% accuracy on tier-hit predictions in a given niche.