New · Creators of any size can now apply

The new way brands and creators settle.

Outcome-priced contracts, deep campaign analytics, real creator negotiation. No follower minimum. No flat-fee waste.

PROOF brand dashboard
Example feed
Acme Labs@northwindinstall verified+$5.31Fieldline@latticesignup verified+$2.14Northwind@gridlinepurchase verified+$18.90Harbor@smallhandsmilestone cleared+$1,815.42Lattice@kilometerinstall verified+$4.88Gridline@bluelinetrial verified+$12.50Smallhands@fieldnoteinstall verified+$5.31Blueline@harboryardsignup verified+$2.14Acme Labs@northwindinstall verified+$5.31Fieldline@latticesignup verified+$2.14Northwind@gridlinepurchase verified+$18.90Harbor@smallhandsmilestone cleared+$1,815.42Lattice@kilometerinstall verified+$4.88Gridline@bluelinetrial verified+$12.50Smallhands@fieldnoteinstall verified+$5.31Blueline@harboryardsignup verified+$2.14
92M+
creators searchable
100%
verified before payout
15%
take rate · starts free · scale down to 7%
0
follower minimum to apply
For brands

Pay for outcomes you can see.

See the full analytics flow
PROOF contract tracking with tier escrow
PROOF Creator Discovery
Discovery

92M creators, ranked by Power Score.

Find creators by niche, platform, follower band, engagement rate, audience country. Sort by Power Score — our composite of delivery, audience, consistency and growth.

PROOF ROI Analytics + What-If Simulator
Analytics

ROI predicted before you offer.

What-If Simulator runs the budget through historical tier-hit rates and shows the likely outcome range. Then real attribution wires up after the post goes live.

PROOF saved creators
Build your roster

Save who works. Skip who doesn't.

Shortlist creators across briefs. Notes, tags, snapshot stats — your private roster across campaigns, with bulk-add when you're ready to send offers.

Tier templates
Drafted from creator history
Live analytics
Updates as metrics arrive
Funds in escrow
Refund on miss
Spend efficiency
Pay per outcome, not per post
For creators

Your reach doesn't decide your paycheck. Your performance does.

Apply to any open campaign. Negotiate the offer. Get paid the moment metrics confirm. No agency in the middle, no waiting on Net-60 invoices.

Offer review · creator portal
Magic-link, no signup
brand offer09:14

Glow Naturals invited you to a campaign.

Base pay
$300
Max upside
$2,450
your counterin your portal
Base pay
$350
Tracking window
14 days
Market check: +17% base is inside the recent acceptance band
accepted10:24

Contract signed. $350 base will release the moment your post goes live.

Get paid by outcome, not status.

Nano with 4K followers? Mega with 4M? Same contract structure. Same payout math. PROOF doesn't care.

Counter every offer.

Adjust base, tier thresholds, deadlines, content rights. The platform tells you when you're in market range.

No more invoice chasing.

Funds are escrowed before the offer hits you. The moment metrics confirm, your bank gets a deposit.

Apply to public briefs.

The new public marketplace lets any creator apply to any open campaign. When a brand accepts you, your account activates.

more engagement on Instagram for nano vs macro creators

0

follower minimum to apply to any public campaign

$50

flat-rate floor on public UGC briefs · stacks with tier upside

Macro, mid, micro, nano

Run your A-list creators and a long tail of micros on the same platform.

Same contract shape, same escrow, same audit — whether you're paying $50K to one macro or $50 each to 500 micros.

Your existing roster

Macro · 100K+

Negotiated retainers and one-off launches with the names you already work with. PROOF gives the same contract structure their managers expect — plus tier upside that doesn't cost you anything extra unless they earn it.

Specialist reach

Mid · 50K – 100K

Category-leading creators who own a specific niche. Pair them with public-brief amplification from micros for compounding lift on the same product launch.

The volume play

Micro & Nano · 1K – 50K

Where the data is moving. Nano creators average 5× the engagement of macros. Run 100 of them on the same flat-rate brief and ship a UGC library + reach in one pass.

Integrations

Plugs into your existing stack.

Revenue, ads, CRM, team notifications — wired through to the systems your team already runs.

Shopify
Revenue attribution
GA4
UTM + funnel tracking
HubSpot
Deal + contact sync
Salesforce
Pipeline sync
Meta Ads
Boost amplification
TikTok Ads
Spark Ads + boost
Slack
Event notifications
Zapier
Custom workflows
The shift

Social media marketing just changed. The numbers prove it.

68%

of brand-creator deals had performance metrics in 2025

up from 42% in 2023

73%

of brands favor micro and mid-tier creators now

51% are expanding nano usage

$4.6B

lost to creator fraud every year industry-wide

37% fake followers · 58% AI bots

Sources: IMH · CreatorIQ · HypeAuditor · Statista AU 2026

Pricing

Subscribe to lower your take rate.

From 15% on Starter. Scale committed at 7%. The more you spend with us, the lower your effective cost — and you only pay take-rate when a contract actually releases. Refunds on misses cost nothing.

Starter
$0
+ 15% take rate per release

Run your first campaigns with no commitment. Pay only when contracts release.

  • Unlimited campaigns
  • Full creator discovery
  • Outcome contracts + escrow
  • AI deal architect
  • Binding e-signatures
Most popular
Growth
$149/mo
+ 10% take rate per release

The mid-market sweet spot. Break even at ~$2K/mo in contract releases.

  • Everything in Starter
  • Outcome Simulator
  • Priority support
  • Slack + CRM + Shopify + GA4
  • Quarterly business review
Scale
$499/mo
+ 7% take rate per release

Heavy users running 5+ campaigns. Lowest take-rate, dedicated support.

  • Everything in Growth
  • Custom SLAs
  • Dedicated CSM
  • Custom audit exports
  • Negotiated enterprise terms

Paid subscriptions open once our Australian AML/CTF review is complete. Until then, every brand runs on Starter at a 15% take rate.

Be early to the new way creators get paid.

Brands run their first contract live in under 48 hours. Creators apply free in seconds. The platform is in closed beta — request an invite to join the first wave.

PROOF Pty Ltd · ABN 39 696 947 118 · Sydney, Australia