Adding Creators to Campaigns
Shortlist creators and use AI Deal Architect for optimal terms.
Shortlisting Creators
When you find a creator you'd like to work with, click "Add to Campaign" on their card. Select the target campaign from the dropdown, and optionally choose a milestone template. The creator will be added to your campaign's pipeline in the "Shortlisted" state.
AI Deal Architect
The AI Deal Architect automatically generates recommended contract terms based on the creator's historical performance data, audience quality, and your campaign parameters. It suggests:
- Recommended milestone template (Conservative, Balanced, Performance-Heavy, or Pure Performance)
- Optimal base pay and tier thresholds calibrated to the creator's typical content performance
- Content format and specifications based on what performs best for this creator
- Estimated ROI range for the recommended deal structure
You can always customize the AI-suggested terms before sending an offer. The Deal Architect provides a strong starting point, but you have full control over final terms.
AI Outreach Messages
Generate personalized outreach messages for each creator using AI. The system considers the creator's content style, your campaign brief, and your brand voice to craft a compelling message that accompanies the offer email.